BUSINESS FEATURES
Our intelligent trolley tablet application offers businesses various options to easily manage promotion and
advertising campaigns while keeping track of all relevant data analytics.
Promotions
The "My deals"
promotion wheel show all
the exclusive bargains
in shops and F&B concessions
that passengers can display at any time. A simple click on the "Go to" button shows the way to the selected concession on the
tablet's airport map.
Triggered deals
Concessions
and brands can set up
pop-up promotions that are displayed when a passenger/trolley enters a trigger zone, for example near the entrance of a specific shop. This is a great way to catch
a shopper's attention when
near a salespoint.
When a
trolley tablet has been
inactive for 2 minutes, a "pause screen" with a full-page advertise-ment is displayed, offering airports, concessions and brands the possibi-lity to do some eye-catching branding or promote events by combining detailed visuals and
informative text.
Advertisers
will soon be able to sponsor
our trolley touchscreen tablets
for high-impact branding or promotion campaigns over
a long period of time.
More information will be
released soon!
Advertisers can
visually highlight a location
(shop, pop-up salespoint...) on the airport map during a promotional campaign for example, through 3D animations that will easily
catch the attention of
trolley users.
Branding
Sponsorship
Animations
ADVERTISING
& PROMOTIONS
Promotion performances
This overview
shows the status of a
company's ad and promotion campaigns, and displays
performance data (number of impressions, clicks, etc.).
Heatmap
The detailed
heatmap tracks
passengers' position across
the airport, providing insights into the most/ least crowded areas at any time of the day. It can be combined with passengers' boarding pass information (destination...) and shopping behaviour.
Our clients
can access the list of
keyword searches made by passengers on the trolley screens, using the data to improve their advertising campaigns or their product and service offer.
Useful for
airports and ITS staff,
this feature is a must-have to effortlessly find "lost" trolleys
and put them back in their
charging station.
Which areas,
facilities and concessions
are the most popular among passengers? Which ones get the
most "clicked" on? And how many of these destinations actually
reached by the trolley users
who click on them? Our trolley
data provides answers to all
those questions!
Search bar
Trolley finder
Passenger behaviour
DATA
ANALYTICS
EDITING TOOLS
Points of interest (POI): information about concessions, such as opening hours, or airport facilities are easily edited to always be up-to-date.
The promotion overview is useful to keep an eye on the status of active campaigns and do some quick basic editing.
The full promotion editing page is user-friendly to allow for quick ad creation and editing, from text to images and campaign settings...
